Natalie Robyn appointed FIA’s first-ever CEO

The FIA has announced that its first-ever CEO will be Natalie Robyn, the current CEO of Volvo in Switzerland.

Her appointment is a boost to the current management structure of motorsport’s governing body and comes at a time when criticism is being targeted towards the FIA.

The move is not something that is a shock, President Ben Sulayem has a plan in place to appoint a CEO, with Robyn joining the organisation in the near future.

According to the FIA, her responsibilities will include, “the successful operation and financial performance of an integrated and aligned FIA administration, as well as driving the overall strategy to deliver the leadership’s vision of reform the Federation.”

Commenting on the appointment the President of the FIA Mohammed Ben Sulayem said:

“The appointment of Natalie Robyn as our first ever CEO is a transformative moment for our Federation. Her extensive experience and leadership will be crucial to improving our finances, governance and operations. She has a proven track record of delivering diversification and growth, as well as developing executive leadership capabilities which will be an extremely valuable asset to the FIA and our Members and I welcome her to the team.”

Natalie Robyn said:

“I am delighted to be appointed the first-ever CEO of the FIA at such an important and exciting time for the Federation. I look forward to working with Members, the senior leadership team and the President to deliver their vision of reform and growth with the involvement of all staff.”

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